Sustainable Action Now

Stop Wildlife Crime

PETA Runner Wins SeaWorld San Diego 5K and Turns the Finish Line Into a Protest Against Captivity, Animal Entertainment, and Marine Park Exploitation

Oceana, Dolphin Outlook, SAN News, Stop Wildlife Crime, Whales, Wildlife & Racing Extinction /

A SeaWorld San Diego race meant to promote the park became something entirely different when PETA correspondent Starlynn Costa crossed the finish line first in the women’s division wearing a bold “SeaWorld Kills” shirt and turned her victory into a public protest against animals being kept in captivity and used for entertainment. Costa, a registered […]

PETA Runner Wins SeaWorld San Diego 5K and Turns the Finish Line Into a Protest Against Captivity, Animal Entertainment, and Marine Park Exploitation Read More »

Free the Final Bears: A Defining Global Push to End Bear Bile Farming and Redefine Compassion Through Rescue, Retirement, and Sanctuary

Bears, Animals & Wildlife Welfare, Rescue Network, SAN News, Stop Wildlife Crime /

The global movement for animal welfare is entering a decisive and deeply consequential phase, where decades of progress are converging with a final, urgent mission: to end one of the most enduring and controversial forms of animal exploitation still in existence. Sustainable Action Now is elevating this moment through a renewed focus on the campaign

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SafariLIVE Sunset Brings the Living Planet Into Focus in Real Time—Where Every Moment at the Waterhole Becomes a Call to Protect What We Share

SafariLIVE Sunset, SAN News, Stop Wildlife Crime /

There are few experiences capable of reconnecting people to the natural world with the immediacy and emotional clarity required to inspire meaningful action. At Sustainable Action Now, that connection is no longer abstract. It is live, continuous, and unfolding in real time through the expansion of immersive environmental programming such as SafariLIVE Sunset, where the

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Let Them Fly: Why the Movement to End the Captivity of Wild Birds Is Growing Worldwide

Animals & Wildlife Welfare, SAN News, Stop Wildlife Crime /

Across forests, deserts, and tropical ecosystems throughout the Americas, birds represent one of nature’s most dynamic and visually stunning expressions of life. Their colors brighten landscapes, their songs define ecosystems, and their migrations connect continents. Yet for millions of birds around the world, life does not unfold in open skies or forest canopies. Instead, it

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The Fight to End Commercial Whaling: Why the “Stop Norway Whaling” Movement Is Gaining Global Momentum

Whales, SAN News, Stop Wildlife Crime, Wildlife & Racing Extinction /

Across the world’s oceans, whales have long been recognized as some of the most intelligent, socially complex, and ecologically important animals on the planet. Their migrations span thousands of miles, their communication systems remain among the most sophisticated in the animal kingdom, and their presence plays a crucial role in maintaining the health of marine

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Protect Wild Horses: The Growing Movement to Defend America’s Free-Roaming Icons on Public Lands

Animals & Wildlife Welfare, SAN News, Stop Wildlife Crime /

Across the sweeping deserts, grasslands, and mountain ranges of the American West, wild horses remain one of the most powerful living symbols of the country’s history. Their presence on public lands evokes images of frontier independence, resilience, and the untamed landscapes that shaped the identity of the United States. Yet despite their cultural significance and

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Then vs. Now: Runa & Kodi — From Orphaned Cubs in Ukraine to Thriving Brown Bears at BEAR SANCTUARY Domazhyr

Bears, Rescue Network, SAN News, Stop Wildlife Crime /

Last April, in the remote wilderness of Ukraine, two tiny brown bear cubs were found alone. No mother.No protection.No realistic chance of survival. For two days, a local hunting station monitored the area, hoping their mother would return. She never did. At only a few weeks old and weighing just 5 and 7 kilograms, Runa

Then vs. Now: Runa & Kodi — From Orphaned Cubs in Ukraine to Thriving Brown Bears at BEAR SANCTUARY Domazhyr Read More »

SafariLIVE Sunset & Sunrise – February 2026: Exclusive Ad-Free Wildlife Streams, Leopard Battles, and Intimate Big Cat Encounters

SafariLIVE Sunset, Elephants, Lions, SAN News, Stop Wildlife Crime, Wildlife & Racing Extinction /

Sustainable Action Now proudly highlights one of the most powerful real-time conservation storytelling platforms in the world: SafariLIVE. This week’s exclusive programming — including SafariLIVE Sunset – 24 February 2026 – AD FREE – Members Only and Whisker Wind-Down – SafariLIVE Sunrise – 24 February 2026 – AD FREE – Members Only — demonstrates how

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A Turning Point for Elephants in Captivity—Progress, Pitfalls, and the Urgent Need for Change

Elephants, Circuses, SAN News, Stop Wildlife Crime, Zoo's /

January 2026 has marked a consequential moment in the global conversation about elephants in captivity, animal tourism, and the ethics of profit-driven wildlife entertainment. From Southeast Asia to North America, new developments underscore both meaningful progress and deeply entrenched problems. While some institutions are beginning to retreat from the most visibly exploitative practices, advocates warn

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A New Mission Roars to Life: FOUR PAWS International Prepares Another Bold Rescue in Argentina

Rescue Network, Animals & Wildlife Welfare, Lions, SAN News, Stop Wildlife Crime, Wildlife & Racing Extinction /

Something monumental is stirring in South America. The clock is ticking, the silence before the storm grows shorter by the day, and a familiar team of global animal protectors is packing their gear once again. FOUR PAWS International, a worldwide force for animal welfare, is heading back to Argentina for another ambitious rescue mission that

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Protecting Public Lands and Clean Energy in a Time of Political Division & Electric Vehicle Charging Network

SAN News, Politics, Stop Wildlife Crime, Wildlife & Racing Extinction /

In a rare moment of unity, Republicans and Democrats alike are finding common ground in their shared desire to keep America’s national parks open and accessible—even as broader budget battles threaten to derail other critical environmental protections. As partisan tensions escalate over funding and climate policy, our national parks remain one of the few things

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Around the World with FOUR PAWS on World Tourism Day

Animals & Wildlife Welfare, Rescue Network, SAN News, Stop Wildlife Crime /

World Tourism Day isn’t just about celebrating travel—it’s also an opportunity to recognize how ethical choices can impact the planet and its most vulnerable inhabitants. This year, we’re taking a journey “Around the World with FOUR PAWS,” an international animal welfare organization creating safe sanctuaries for animals who have been rescued from exploitation, abuse, or

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Madhuri the Elephant: From Abuse to Sanctuary – A Call to End Exploitation

Elephants, SAN News, Stop Wildlife Crime /

A recently surfaced video has brought renewed attention to the story of Madhuri, also known as Mahadevi, an elephant whose life of abuse in an Indian temple nearly ended in tragedy. The clips depict a dangerous moment during a parade when Madhuri, under years of mistreatment and confinement, came close to seriously injuring a man—a

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Golden Pride Enrichment at LIONSROCK Big Cat Sanctuary

Lions, Rescue Network, SAN News, Stop Wildlife Crime /

Every day at LIONSROCK Big Cat Sanctuary in South Africa is about more than just providing shelter — it’s about creating opportunities for rescued lions and other big cats to thrive in ways they were denied for much of their lives. Recently, the sanctuary’s beloved Golden Pride received a new round of enrichment activities, transforming

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Tajmir’s Journey to FELIDA Big Cat Sanctuary

Rescue Network, SAN News, Stop Wildlife Crime, Tigers /

Every rescue has its headline moment — the image of a majestic animal being transported to safety, the joyful news that another life has been saved. But behind that single day lies months of preparation, coordination, and expertise. The story of Tajmir, a tiger rescued from dire private keeping, shows exactly what it takes to

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